Kind To The Planet.

Kind To Your Laundry.

Where It All Began

This all started in the laundry room - where Founders, Angie Tran and Bernard Law, were both fumbling over laundry jugs, messy measuring cups, and splitting the laundry responsibilities. They were also annoyed by how much space it took in their recycling bin. They knew there must be a more “bearable” way to do laundry, but at the same time more environmentally friendly, easier to use, and safer for human health.

"We were driven to start Kind Laundry to offer the marketplace an alternative to single-use plastic jugs. We know there are many people who share the same concerns for the environment and they want to do their part in reducing plastic consumption."

Bernard Law

Co-founder

Our Goal

To eliminate 1 BILLION plastic jugs polluting our planet, every year.

Through their research, experts predict there will be more plastic in the ocean than fish by the year 2050! Even more disturbing, as many as 12.6 million people around the globe die every year from unhealthy environments - with chemical exposure, pollution, and climate change among the contributing factors. And though the problem Kind Laundry founders are solving is monumental, they are undaunted.

They know the world is facing a global crisis and instead of being part of the problem, they wanted to be part of the solution and help in some way.

Winner of the Best Eco-Friendly Laundry Detergent Award of 2021!

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Meet The Founders

We’re Bernard and Angie, co-founders of Kind Laundry and passionate environmental advocates.

For us, simply being eco-friendly and addressing sustainability in our personal lives never felt like we were doing enough. One of our biggest concerns was the huge volumes of plastic and toxic chemicals involved in commercial laundry detergent. So we set about finding a zero-waste, eco-friendly solution.

This drive to be changemakers on a larger scale propelled us to create Kind Laundry and challenge the wastefulness of the laundry detergent industry head-on.

Our ever-evolving eco-friendly product line is something we are so thrilled to share with you all. We are currently working on some new product innovations for formulation and pack-out sizes. Something we are very excited to share with you soon. Stay tuned!

Our Team

Bernard

Co-founder, CEO

Bio: I love tennis, mountain biking and spending time in the great outdoors. I also like exploring foods from different cultures.

Sustainable Item: My favorite sustainable product is my electric dental flosser. I use it multiple times a day, everyday!

Angie

Co-founder, CEO

Bio: I love tennis, mountain biking and spending time in the great outdoors. I also like exploring foods from different cultures.

Sustainable Item: My favorite sustainable product is my electric dental flosser. I use it multiple times a day, everyday!

Cindy

Brand Partnerships Manager

Bio: I love tennis, mountain biking and spending time in the great outdoors. I also like exploring foods from different cultures.

Sustainable Item: My favorite sustainable product is my electric dental flosser. I use it multiple times a day, everyday!

Jeleeza

Digital Marketing Project Manager

Bio: I love tennis, mountain biking and spending time in the great outdoors. I also like exploring foods from different cultures.

Sustainable Item: My favorite sustainable product is my electric dental flosser. I use it multiple times a day, everyday!

Abe

Digital Marketing Project Manager

Bio: I love tennis, mountain biking and spending time in the great outdoors. I also like exploring foods from different cultures.

Sustainable Item: My favorite sustainable product is my electric dental flosser. I use it multiple times a day, everyday!

Karla

Digital Marketing Project Manager

Bio: I love tennis, mountain biking and spending time in the great outdoors. I also like exploring foods from different cultures.

Sustainable Item: My favorite sustainable product is my electric dental flosser. I use it multiple times a day, everyday!

Shashae

Warehouse Manager

Bio: I love tennis, mountain biking and spending time in the great outdoors. I also like exploring foods from different cultures.

Sustainable Item: My favorite sustainable product is my electric dental flosser. I use it multiple times a day, everyday!

Alison

Customer Support

Bio: I love tennis, mountain biking and spending time in the great outdoors. I also like exploring foods from different cultures.

Sustainable Item: My favorite sustainable product is my electric dental flosser. I use it multiple times a day, everyday!

Patricia

Social Media Management Intern

Bio: I love tennis, mountain biking and spending time in the great outdoors. I also like exploring foods from different cultures.

Sustainable Item: My favorite sustainable product is my electric dental flosser. I use it multiple times a day, everyday!

Our Values

Kindness is the most important tool to spread love among humanity and practicing kindness is the core of what we do here at Kind Laundry.

We believe in the power of kindness and it’s part of who we are as people. This drives a lot of the decisions we make for the brand, our product, our customers and our community.

We also know that in order to truly make a difference, you need courage. Especially when we’re trying to disrupt a traditional and outdated laundry detergent category. We know we will face a lot of challenges throughout this process - but we’ve learned how to embrace uncertainty and be bold with our ideas. We believe in what we’re doing and not afraid to try new things.

Lastly, creativity is an important element to our company. After all, we know doing laundry is not the most exciting activity that most people look forward to. This is why Kind Laundry will continue to find ways to reignite this category.

Let's Be kind Together

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